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Broadcaster Retention

topic on 1 show · 3 statements across 1 episodes

20VC

3 statements about Broadcaster Retention, every show

20VC Opinion
Twitch succeeded by focusing on broadcaster retention from day one
“There is one platform like this. It's called Twitch. Twitch from the get go focused on broadcaster attention.”
Ben Rubin Aug 21, 2020 ▶ 18:46 20VC: Biggest Lessons From Scaling Houseparty To Millions of Users, Why Today's Metrics Are Insufficient To Determine Product Success & What Breaks with Scale From Team To Product with Ben Rubin, Co-Founder @ /talk & Houseparty
20VC Disclosure
Meerkat's broadcaster retention only existed among celebrities and media
“And one of the things that we saw that we had the privilege to see with millions of people using Meerkat is that the retention for broadcasters Only existed in the celebs, media, and news type of users.”
Ben Rubin Aug 21, 2020 ▶ 16:43 20VC: Biggest Lessons From Scaling Houseparty To Millions of Users, Why Today's Metrics Are Insufficient To Determine Product Success & What Breaks with Scale From Team To Product with Ben Rubin, Co-Founder @ /talk & Houseparty
20VC Insight
Broadcaster retention is the only sustainable metric for live video platforms
“The only thing that matters, the only thing that is sustainable is broadcaster retention.”
Ben Rubin Aug 21, 2020 ▶ 15:41 20VC: Biggest Lessons From Scaling Houseparty To Millions of Users, Why Today's Metrics Are Insufficient To Determine Product Success & What Breaks with Scale From Team To Product with Ben Rubin, Co-Founder @ /talk & Houseparty

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