Black Consumers

topic on 2 shows · 3 statements across 3 episodes

How I Built This David Senra

3 statements about Black Consumers, every show

DAVID SENRA Opinion

Stoute: Black consumers are the world's best by buying unmarketed goods

“Black consumers are the best consumers in the world. Because they buy products that aren't marketed to them.”

Steve Stoute Jun 21, 2026 ▶ 18:15 The Marketing Genius of Steve Stoute

HOW I BUILT THIS Assertion Partly supported

Black consumers reportedly spend nine times more on beauty products than anyone else

“It's been reported that we spend nine times Anyone else on beauty.”

Melissa Butler Jul 3, 2023 ▶ 1:01:37 The Lip Bar (TLB): Melissa Butler (2020)

HOW I BUILT THIS Opinion

Katie Mitchell: Mainstream retail often treats Black consumers as second-class

“I think a lot of the times black consumers are seen as second class consumers and You know, if you find something for yourself, then you do. If you don't, oh well, we have millions other people to buy our products”

Katie Mitchell May 13, 2021 ▶ 9:45 Meet The HIBT Fellows: Katie Mitchell & Celena Gill

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Black Consumers

3 statements about Black Consumers, every show

Turn any episode into a week of clips.