AI Marketing
topic on 3 shows · 4 statements across 4 episodes
the Official SaaStr Podcast 
the Startup Ideas Podcast 
20VC
4 statements about AI Marketing, every show
Reyes: AI's public marketing is one of history's worst capitalist rollouts
“I think that the marketing of AI in general was probably one of the worst marketing jobs done by, you know, contemporary capitalists in that it basically did the opposite of what you want. Scare every single person, tell them it's very unreliable, and basicall…”
Survey reveals brand safety is the top AI challenge for marketers
“You know, in our community, we actually did a survey. Hey, what are some of the biggest challenges that marketers are having with AI? And one of the biggest challenges that they're having is is brand safety and keeping things aligned toward their brand. So mos…”
Isenberg: Professionals will rely on 3-4 specialized AI tools per category
“You're gonna have three or four tools that you're gonna use for AI product design. You're gonna have three or four tools you're gonna use for AI marketing. You're gonna have three or four tools that you're gonna use for a lot of these different categories.”
Bendov: Gong avoided marketing AI initially to prevent scaring business buyers
“Actually it was like a, Second or a third degree level message in our marketing. We didn't want to talk about AI because it would scare the hell out of people. We sell to business users and we don't want to sound like too science fiction.”