Agency Model
topic on 1 show · 3 statements across 2 episodes
3 statements about Agency Model, every show
Britton: Influencer Marketing Is Enduring but Functions as an Agency Model
“Cause I don't think the influencer marketing space is going away anytime soon. But I do think it's much more of an agency model.”
Britton: The agency model is political, not a meritocracy
“The agency model is not a meritocracy. It's not the best work wins. It's really the people who can play the best politics wins where I think a software business, your product could really stand apart.”
Howard: In Motion operates on monthly retainers rather than fixed-price contracts
“One thing I think we do a little different on the agency model is we don't really go for that fixed price contracts. We focus a lot more on building sort of long-term relationships. We go for closer to what I would describe as a retainer model. So we basically…”