29029
company on 1 show · 2 statements across 2 episodes
2 statements about 29029, every show
Parr: Jesse Itzler's endurance event company 29029 does eight figures in revenue
“They do eight figures a year in revenue, and what they do is they have got these events all over the country, and they pick a really tall hill or mountain, and you climb up that short mountain as many times as it takes to equal Mount Everest, and so it's like,…”
Itzler: I schedule one major year-defining 'Misogi' challenge annually
“I try to have one big year defining thing on my calendar every year. Last year was my bike ride across America. 2015 was living with the seal, the book I wrote. 2017, I lived on a monastery. 20 16 or something. I started 29 or 29 this company with my partner. …”