Overture, every mention
7 scenes · ← back to Overture
tap a year for its mentions
every year anyone David Rosenthal 5Ben Gilbert 2
Verbatim, from the transcripts: the passages where Overture comes up
Google Part I: Origins of Search. How the Best Business in Human History Happened (Audio) · Acquired
- ▶ 2:24:30 David Rosenthal Yeah, but then Yahoo would buy Overture.
- ▶ 2:24:34 David Rosenthal But as I pointed out a minute ago, when Yahoo bought Overture for 1.6 billion dollars, that was a huge portion of Yahoo's market cap.
- ▶ 2:25:12 Ben Gilbert On the organic side since 1999, so the last three years, and overture for the last two years.
- ▶ 2:31:29 Ben Gilbert Overture dominated this market before.
- ▶ 2:31:36 David Rosenthal And they were taking all that inventory effectively from Overture, who was AOL's partner before this.
- ▶ 3:26:01 David Rosenthal It bought Overture, then it bought InktoMe,
- ▶ 3:26:03 David Rosenthal And then they spent years trying to put Overture and InktoMe together to create a packaged competitor to Google.