Marceline, Missouri, every mention

The Walt Disney Company: The most successful enterprise for monetizing human nostalgia (Audio) · Acquired Jun 23, 2026 · 16 mentions

• ▶ 7:28 David Rosenthal Marceline, Missouri.
• ▶ 7:30 David Rosenthal And Lillian Disney, Walt's future wife, would say about Marceline, it was the most important part of Walt's life.
• ▶ 7:53 Ben Gilbert I think Marceline was actually created
• ▶ 8:07 Ben Gilbert And they started the town of Marceline.
• ▶ 8:13 David Rosenthal They're kind of speculating again that this is Marceline is going to grow.
• ▶ 8:16 David Rosenthal So Marceline was like basically a Disney movie.
• ▶ 8:35 David Rosenthal So while the family's living there, Uncle Robert's wife, Walt's Aunt Maggie, every time that they would come visit Marceline to check up on their real estate investments, she would bring Walt gifts.
• ▶ 9:30 David Rosenthal Now, whatever the exact truth of that story is, there is no doubt that somewhere in Marceline, in prepubescent Walt's mind, a connection is forged between these two great forces, art
• ▶ 9:56 Ben Gilbert The thing about Marceline, though, you said it's idyllic and like it's out of a Disney movie.
• ▶ 10:00 Ben Gilbert The reality of living in Marceline and life on the farm is that it was very hard.
• ▶ 10:32 David Rosenthal So they lived in Marceline only from when he was, like, four to eight or nine years old before he gets really put to work.
• ▶ 10:51 David Rosenthal So Elias adds farming to his list of entrepreneurial failures, and when Walt is nine years old, they have to move the family again out of Marceline to Kansas City, where Elias decides he's gonna purchase a paper delivery route for the…
• ▶ 11:20 David Rosenthal I was gonna say, just like Jack Bogle from Vanguard, delivering papers in his youth and having to get up at four in the morning and falling asleep at school because he has to work so hard, like, this is quite the reversal here for Walt…
• ▶ 2:35:05 Ben Gilbert When I said reaching back into his childhood, there was a train that ran through Marceline
• ▶ 2:35:10 Ben Gilbert Which is why Marceline existed, and there's this, like, deep-seated psyche around trains and small-town America.
• ▶ 4:21:37 David Rosenthal Okay, so my quintessence goes all the way back to the beginning of the episode and Marceline.