Madison Avenue, every mention
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tap a year for its mentions
every year anyone David Rosenthal 5Ben Gilbert 3Jamie Dimon 1
Verbatim, from the transcripts: the passages where Madison Avenue comes up
The NFL: How small-town teams became America's most valuable sports empire (Audio) · Acquired
- ▶ 1:08:19 David Rosenthal These are relationships we got to cultivate with Madison Avenue.
- ▶ 2:34:51 Ben Gilbert I think it is totally reasonable to say that the things that powered the rise of the NFL were national TV, post-war prosperity, the rise of the middle class, the Madison Avenue explosion, and the League First mentality.
Google Part II: Alphabet (Audio) · Acquired
- ▶ 1:39:12 Ben Gilbert Let's acknowledge all the complex realities that exist in all these business relationships, all these purchasing decisions, the way Madison Avenue has evolved from the Mad Men era to, you know, this moment in time in the early 2000.
The Jamie Dimon Interview: How JP Morgan Became an $800 Billion Bank · Acquired
- ▶ 52:50 Jamie Dimon So now if you go down Madison Avenue, you see things called JP Morgan Financial,
Google Part I: Origins of Search. How the Best Business in Human History Happened (Audio) · Acquired
- ▶ 1:27:08 Ben Gilbert Not very exciting to these Madison Avenue guys.
- ▶ 1:27:59 David Rosenthal That would be really, uh, technologically advanced for Madison Avenue at the time.
- ▶ 1:28:16 David Rosenthal Now, what was the pitch, though, to Madison Avenue about why this would work?
- ▶ 1:31:24 David Rosenthal So that's sort of gen one of the Google ads business, and they get it set up, it's going, it's making some money, they're winning some clients at Madison Avenue, like, good, great.
- ▶ 1:49:26 David Rosenthal It's all still hand sold on Madison Avenue, so like, the market of the pool of potential advertisers is nowhere near as big as the pool of potential searchers and intent that's happening on Google.