Lotus 1-2-3, every mention

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every year anyone Ben Gilbert 12David Rosenthal 5Brendan Eich 1

Verbatim, from the transcripts: the passages where Lotus 1-2-3 comes up

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Google Part II: Alphabet (Audio) · Acquired Aug 26, 2025 · 1 mention

Microsoft Volume II: The Complete History and Strategy of the Ballmer Years (Audio) · Acquired Jul 22, 2024 · 3 mentions

  • ▶ 2:04:15 Ben Gilbert And if you remember back to the last episode, Lotus one, two, three, and WordPerfect smoked Microsoft in Microsoft's own backyard.
  • ▶ 3:36:33 Ben Gilbert I never put two and two together, but Lotus One Two Three and Lotus Notes were not like peers together.
  • ▶ 3:36:39 Ben Gilbert Lotus One Two Three was developed by Lotus.

Microsoft Volume I: The Complete History and Strategy of founding through Windows 95 (Audio) · Acquired Apr 22, 2024 · 15 mentions

  • ▶ 2:20:35 David Rosenthal This is the one, two, three spreadsheet and it goes on to become at that point in time, the most successful software ever.
  • ▶ 2:21:07 Ben Gilbert So Lotus one, two, three had some graphics, but it was still in character mode.
  • ▶ 2:21:20 Ben Gilbert So Lotus one, two, three was faster, it had bigger spreadsheets, and it was just more powerful.
  • ▶ 2:22:13 Ben Gilbert That's the interesting thing about when they're evaluating Multiplan and they say, how do we not get Lotus one, two, threed again?
  • ▶ 2:22:59 David Rosenthal General Electric isn't gonna write a better spreadsheet than one, two, three.
  • ▶ 2:23:12 Ben Gilbert If one, two, three is the best spreadsheet out there for the current technology generation, you just can't compete with them.
  • ▶ 2:23:24 David Rosenthal And that's what Lotus one, two, three did with the spreadsheet on the IBM PC and IBM compatible PC.
  • ▶ 2:27:12 unnamed speaker And one of the first ways that they see to bring the graphical user interface to their products is launching Excel for the Mac, because they basically see the way that we got destroyed with Lotus one, two, three,
  • ▶ 2:27:52 unnamed speaker That's what VisiCalc was, that's what even one, two, three was.
  • ▶ 2:32:10 Ben Gilbert The whole marketing message is Excel on a Mac is better than Lotus one, two, three on a PC.
  • ▶ 3:50:52 Ben Gilbert So a lot of the keyboard shortcuts in Excel to this day are there because they were originally the Lotus one, two, three shortcuts, and they wanted people to have the same muscle memory that just worked.
  • ▶ 3:51:58 David Rosenthal Like, Microsoft wasn't gonna beat Lotus one, two, three until the graphical paradigm came along, and then Excel being graphical was just obviously so much better.
  • ▶ 3:52:11 David Rosenthal Multiplan was fine, but one, two, three was the winner.
  • ▶ 3:52:34 Ben Gilbert I mean, the Lotus one, two, three multiplan thing
  • ▶ 3:52:37 Ben Gilbert In that era, Microsoft just didn't have great distribution yet, and so Lotus one, two, three just got pretty far ahead of them, and Microsoft had no way to catch up.

The Browser (with Brendan Eich, Chief Architect of Netscape + Mozilla and CEO of Brave) · Acquired Feb 15, 2022 · 1 mention

  • ▶ 25:24 Brendan Eich And through an enormous stroke of luck, Mitch Kapoor, who founded Lotus one, two, three, and has his own experience with Microsoft's tricks, was friends with Ted Leonsis, one of the AOL executives.
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