Frappuccino, every mention
17 scenes · ← back to Frappuccino
tap a year for its mentions
every year anyone Ben Gilbert 7Howard Schultz 6David Rosenthal 3
Verbatim, from the transcripts: the passages where Frappuccino comes up
Coca-Cola: The Complete History & Strategy (Audio) · Acquired
- ▶ 3:21:32 David Rosenthal I'm pretty sure we talked about with Howard on our Starbucks episode, the Starbucks Pepsi partnership with Frappuccino, right?
- ▶ 3:21:39 Ben Gilbert The Pepsi was the bottler that made the CPG version of the Frappuccino.
Starbucks (with Howard Schultz) · Acquired
- ▶ 46:53 Howard Schultz You know, we trademarked Frappuccino later on, but we didn't trademark cafe latte.
- ▶ 1:22:04 Ben Gilbert They owned the trademark on the word Frappuccino.
- ▶ 1:22:08 Howard Schultz And I'm so smart that I looked at that Frappuccino with disdain.
- ▶ 1:22:32 David Rosenthal Now, Starbucks and Frappuccino are like, ah, it's like a synonym.
- ▶ 1:23:14 Howard Schultz There's a fantastic story about Frappuccino because of what we did with it, not in its existing form in retail, but what we ended up doing with it in terms of
- ▶ 1:24:34 Howard Schultz For Pepsi and Starbucks and a fifty-fifty JV and bottle Frappuccino.
- ▶ 1:25:35 Howard Schultz But yeah, it was from minute one, the, the power of Starbucks and bottle Frappuccino and doing something we had never, no one, it was no bottle of coffee, let alone.
- ▶ 1:28:26 Ben Gilbert Yeah, so I wanna, ah, putting a bow on Frappuccino.
- ▶ 1:28:30 Ben Gilbert The year after it launched, in 1996, Frappuccinos were seven percent of revenue.
- ▶ 1:28:36 David Rosenthal Seven-year-old Ben is like, hit me with that Frappuccino.
- ▶ 1:28:39 unnamed speaker I had my first tall mocha Frappuccino with whipped cream and a little chocolate drizzle on top.
- ▶ 1:28:53 Ben Gilbert And so, uh, you know, the, the Frappuccino began my journey to the good stuff.
- ▶ 1:28:58 Ben Gilbert Uh, so that's the Frappuccino story, uh,
- ▶ 2:05:01 Howard Schultz And I think whether we talked about bottle frappuccino, the cup, you just thread all these things.
- ▶ 2:09:29 Ben Gilbert They don't manufacture the bottled beverages like Frappuccinos that you see in grocery stores.