Florida Project, every mention
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every year anyone David Rosenthal 5Ben Gilbert 3
Verbatim, from the transcripts: the passages where Florida Project comes up
The Walt Disney Company: The most successful enterprise for monetizing human nostalgia (Audio) · Acquired
- ▶ 3:43:36 David Rosenthal So this was Walt's final project, the Florida project, that never got built, as you say.
- ▶ 3:47:34 David Rosenthal Ok, so three of the four get ported over to Disneyland, but all of it leads right into planning for the Florida Project.
- ▶ 3:47:43 Ben Gilbert And I think, well, the Florida Project initially is not a theme park, and Walt very much is uninterested in building an East Coast Disneyland.
- ▶ 3:48:52 David Rosenthal So what is this Florida project?
- ▶ 3:57:12 Ben Gilbert If they had pulled off the Florida Project, what would he have done next?
- ▶ 3:57:18 Ben Gilbert I will say, I don't have the faith, after watching a lot of videos and documentaries and reading about the Florida Project,
- ▶ 3:57:57 David Rosenthal So, immediately after Walt's death, Roy renames the whole Florida project Walt Disney World in his honor, and Roy postpones his own retirement to dedicate himself to finishing this project.
- ▶ 4:01:03 David Rosenthal And that this, this might have actually been the better path for the Florida Project.