David Ogilvy, every mention

Sessions: David Senra (Founders Podcast) · Acquired Mar 29, 2023 · 16 mentions

• ▶ 2:16 David Rosenthal Or David Ogilvie, or Coco Chanel, or who have you.
• ▶ 23:34 David Senra I have a little Steve Jobs, a little Edwin Land, a little David Ogilvie, Estee Lauder, Coco Chanel, all these people that have been heroes of mine, James Dyson.
• ▶ 52:11 Ben Gilbert Are you going to quote Ogilvy?
• ▶ 52:29 David Senra oh yeah, you must've read Ogilvy.
• ▶ 52:39 David Senra So, if that dude in his shareholder letters is saying, uh, David Ogilvie's a genius, I'm like, wait a minute, this dude, how many businesses has Warren Buffett looked at at that point?
• ▶ 52:54 David Senra Just go and like, let's search David Ogilvie on Amazon.
• ▶ 52:59 David Rosenthal These days, it's search David Ogilvie on your podcast player of choice.
• ▶ 54:02 David Senra And so you guys, we had this hike, the, the, this is an Olgivy idea.
• ▶ 55:34 David Senra And that was like, so Ogilvy, I credit Ogilvy for that idea.
• ▶ 56:08 David Senra I've learned that because in Ogilvy and Advertising at the very end of the book, David's like, here, these are the six giants that I learned from.
• ▶ 1:27:19 David Senra I go, David Ogervie ran the same exact ad in the same magazine for 30 years, and it was still effective.
• ▶ 1:28:41 David Senra This is what Ogilvy said.
• ▶ 1:28:42 David Senra Ogilvy's like, if you need advertising to sell your product, it's not a marketing expense, it's a production cost.
• ▶ 1:29:33 David Senra That's what Ogilvie would have done.
• ▶ 2:01:52 David Senra That's why Charlie, why is Charlie, David Ogilvie, that idea, it's like, he says it in a creative way, and then you remember further.
• ▶ 2:45:26 David Senra I didn't know Ogrevy.