brand power
2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Aug 16, 2022 by David Rosenthal · across every show →
Everything said about brand power, oldest first
Aug 16, 2022
Dec 16, 2024 positive
Brand power accrues via lifetime margin dollars rather than high margin percentages
“Essentially, if you trust the brand more, and the prices are the same, you just buy more of it over time. So you give more absolute margin dollars to that company over time, especially in a reoccurring purchase business like this. That's the way that brand pow…”