Asa Candler, every mention
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every year anyone David Rosenthal 7Ben Gilbert 5
Verbatim, from the transcripts: the passages where Asa Candler comes up
Coca-Cola: The Complete History & Strategy (Audio) · Acquired
- ▶ 40:22 David Rosenthal So in 1889, two guys from Chattanooga, Tennessee named Benjamin Thomas and Joseph Whitehead come to Candler with a proposal.
- ▶ 40:56 Ben Gilbert And Candler's like very anti-bottling, right?
- ▶ 41:34 David Rosenthal Candler thinks it over, and he's like, that's a pretty good deal.
- ▶ 41:50 David Rosenthal For a token contract price of one dollar, which Candler never collects, the Coca-Cola company will sell
- ▶ 42:39 David Rosenthal You can see why Candler was reluctant to get into this business.
- ▶ 47:31 David Rosenthal But hey, Candler and Robinson weren't going to do this, so like, more power to them.
- ▶ 1:04:32 David Rosenthal Asa Candler is a big man about town in Atlanta, probably the most important person in town, so much so that a group of other Atlanta citizens convince him to run for mayor, which he does, and he wins and becomes the mayor of Atlanta in…
- ▶ 1:06:30 Ben Gilbert The system Asa Candler set up was insane.
- ▶ 1:06:33 Ben Gilbert So this is from the book Secret Formula about Asa and his son Howard Candler.
- ▶ 1:06:39 Ben Gilbert Asa made his son memorize the contents of the various containers that were stored carefully in a locked room with their labels peeled or scratched off.
- ▶ 1:09:25 Ben Gilbert I mean, for all the John Pemberton lore and all the Asa Candler lore, Coca-Cola, as we know it today, is Robert Woodruff's Coca-Cola.
- ▶ 3:41:02 David Rosenthal Candler, Woodruff, Gosweta, all of them