Adidas

“What they went from under Jim, they went from like de minimis small number of millions of revenue to over a billion in revenue a year competing with Nike and Adidas.”

“Based on letters in the University of Oregon and Nike archives, Bill Bowerman corresponded directly with many footwear manufacturers in the 19 fifties, so like 15 plus years before this, including Adi Dassler, directly to Adi Dassler, trying to purchase shoes …”

“For context, today, Nike is, what, more than twice the size of Adidas?”

“Jesse Owens wins the 1936 Olympics, the big American demonstration. Literally beating Hitler in Berlin, in Germany, in Adidas shoes.”

“An item among many that is not discussed in the movie is that Rob, shortly after signing Jordan, had an enormous fight with Phil Knight, left the company with Peter Moore, who was the designer behind Jordan's, and ended up joining Adidas as CEO of Adidas Ameri…”

“At this point in time, even the legendary Bill Bowerman and the University of Oregon, they bought all the shoes. Nobody was giving them shoes. It was like a major line item in their budget.”

“I mean, you listen to these Tegas calls with Adidas people, and they're like, our issue is how to figure out how to make the brand cool again, and that does not show up in any way, shape, or form in the Nike interviews.”

“There's Nike, there's Adidas that's half their size, and then the third place player is well less than half of Adidas' size.”

“Adidas' net income has basically evaporated and gone to zero. They used to make over two billion dollars a year in profit, and the last four quarters on a rolling basis, they've made less than a hundred million. So two billion down to a hundred million. And th…”

“Adidas buys the company, Moves their North American headquarters to Portland, Oregon, and makes Strasser the CEO of Adidas America.”

“There are actually only three sports that matter. So Nike, Adidas, you know, Reebok, they sponsor lots of sports, but running, basketball, and tennis are the only sports that matter, because those are the only shoes that normal people can wear. Normal people d…”

“Nike's current rolling last four quarter gross profit margin is 44% Adidas is 46%, and Adidas every single quarter for the last 10 years has had a higher gross margin.”

“Anyway, crazy, Rudy goes across town and starts a competing company after the war named Puma.”