Guglielmo: Advertising pressures prevent newsrooms from measuring influence instead of traffic
Connie Guglielmo · a16z Podcast | Reinventing Media · Jan 2, 2019 · at 18:50
Connie Guglielmo, Editor-in-Chief at CNET, discusses media industry success metrics on the a16z Podcast.
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“I don't think a lot of news organizations, though, think about it in those ways, because they're dealing with the pressures of Selling advertising and making their revenue numbers.”
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