Textio

“If everybody tries to glom onto the same patterns, they're no longer effective. Someone is gonna figure out, as with any marketer, someone is gonna figure out how to do it better, and they're gonna introduce the next Pattern for success.”

“The biggest, you know, the, one of the very common, we call it a gateway term that kind of torpedoes your listing is the word synergy. But it's a gateway term because when people include synergy, they're also significantly more likely to include, you know, val…”

“We got over 90% predictive on minute zero of a project as to whether it was going to hit its fundraising goal based solely on things like how long is the text and what kind of fonts are you using and how many headings do you have.”

“In jobs, it matters hugely. You know, we, we've identified at this point over 25,000 unique phrases that move the needle on how many people will apply for your job, what demographics, how qualified they are.”

“Yeah, you don't need to custom build something, and you shouldn't spend any of your time working on that. Like, you should figure out what cloud platform you're using, whether it's AWS, or whether it's Azure, or something else. They all have built-in ML servic…”

“Our actual, you know, machine learning algorithms and the core NLP stuff we do is the standard sort of Python libraries that You know, you can go download and use, but we have put an enormous amount of time into our data processing pipeline.”

“We found in our sort of earliest days, like our first six months that we didn't have to, you know, really ingest tens of billions of things then. What we really needed was, you know, tens of thousands or hundreds of thousands of really good pieces of data.”