Facebook Marketplace

part of Facebook

2 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Apr 12, 2023 by Deb Liu · said 12 times in 6 episodes since 2019 · across every show →

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brought up most by Deb Liu (5), Connie Chan (3), Steph Smith (1), Garrett Langley (1), David George (1)

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Everything said about Facebook Marketplace, oldest first

Apr 12, 2023
Assertion Not checkable as stated
Early Facebook Marketplace tracked user frequency instead of transactions to measure success
“One of the things we did for Facebook marketplace was we, at first, our first metric wasn't transactions because we couldn't measure them. It was how often people were coming. It was weekly to monthly actives because as a classifieds marketplace, you know, you…”
Deb Liu Apr 12, 2023 ▶ 15:44 Marketplace Tactics: Metrics, Growth vs. Focus, Business Strategy | Field Notes by Connie Chan
Apr 12, 2023
Assertion Not checkable as stated
Facebook Marketplace automatically reshuffled feed items on every load to feel dynamic
“Every time you actually loaded the marketplace tab, the top of the tab was completely different, different items on it. So it never felt static.”
Deb Liu Apr 12, 2023 ▶ 17:34 Marketplace Tactics: Metrics, Growth vs. Focus, Business Strategy | Field Notes by Connie Chan
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