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George Bonaci

14 statements across 1 episodes · 2 bullish · 2 bearish · 1 people on the record · first statement Feb 28, 2025 by George Bonaci · across every show →

On the record as a speaker too: George Bonaci's record, appearances and statements → this page counts the times other people say the name.

Everything said about George Bonaci, oldest first

Feb 28, 2025 negative
Opinion
Bonaci: Emotional attachment to individual experiments is a growth team culture problem
“No one should be that attached to the experiment that they're running. Like, I think that is a cultural problem.”
George Bonaci Feb 28, 2025 ▶ 12:41 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Bad growth hires usually stem from generalists disliking the role's reality
“It's generally been hiring a generalist that ultimately, hey, this isn't for me. I don't want to do this after all. I've never done this problem or I've never done this job before. Now that I'm doing it, I really don't enjoy it.”
George Bonaci Feb 28, 2025 ▶ 31:53 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Growth Teams Should Prioritize Experimentation Velocity Over Perfection
“You should assume if you're doing things right, you should assume the majority of your bets are going to fail, which is why I always believe that velocity is probably more Important than getting things perfect.”
George Bonaci Feb 28, 2025 ▶ 4:17 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Startups Scale Successful Growth Channels Far Too Slowly
“And I think most companies or most startups, at least they get to that, ask them to asymptote too slowly. And they should really be scaling much, much faster if they find something that works.”
George Bonaci Feb 28, 2025 ▶ 10:12 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Disclosure
Bonaci: Samsara scheduled his first two weeks to the minute
“Like, actually, this is something I learned from Samsara as well. Like, I remember my first 30 days were written out in excruciating detail. I think the first two weeks were completely scheduled out, like, to the minute for me.”
George Bonaci Feb 28, 2025 ▶ 39:17 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Growth channels saturate more slowly than most expect
“Having said that, I think like most things saturate probably more slowly than people expect.”
George Bonaci Feb 28, 2025 ▶ 10:22 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Opinion
Bonaci: Growth Teams Should Operate Independently From Product and Marketing
“I think my personal opinion is I think growth should be independent. I think like the growth team's mandate should be to figure out how to grow the business. And that should be more than just marketing. It should be more than just product. It should mean that …”
George Bonaci Feb 28, 2025 ▶ 17:42 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Growth Alpha Requires Doing What Competitors Believe Will Fail
“I think the way that you find alpha is either by doing things that no one else knows about. I think another aspect is probably doing things that everyone is convinced will not work.”
George Bonaci Feb 28, 2025 ▶ 0:00 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025 negative
Disclosure
Bonaci: Ramp's primary growth bottleneck is experimentation velocity
“The biggest bottleneck is probably the velocity of experimentation. Like, there are so many opportunities. We don't have enough time. We don't have enough resources.”
George Bonaci Feb 28, 2025 ▶ 36:35 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Early-Stage Companies Should Prioritize Hiring for Potential
“I would always skew more junior. I think hiring for potential, especially early on in the business is far more important.”
George Bonaci Feb 28, 2025 ▶ 0:15 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025 bullish
Insight
Bonaci: Scaled Startups Ruin Future Growth If They Ignore Brand Investment
“Once you reach a certain size or scale, like if you're not investing in brand as part of like your long-term horizon or long-term bucket of bets, then you're going to screw yourself over in the future.”
George Bonaci Feb 28, 2025 ▶ 51:24 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Growth hiring failures stem from manager scoping mistakes
“I think like the number one reason is it was on the manager. It was a mishire. They didn't scope the role effectively or the role changed. The needs of the business changed and they hired the wrong person the wrong profile. I think generally managers try to co…”
George Bonaci Feb 28, 2025 ▶ 41:25 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025 bullish
Insight
Bonaci: Influencer Marketing Is the Most Underappreciated B2B Growth Channel
“I don't think most people think of it as a growth channel, but Influencers absolutely is, at least on the B to B side.”
George Bonaci Feb 28, 2025 ▶ 48:02 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
Feb 28, 2025
Insight
Bonaci: Growth Teams Aren't Doing Their Job Properly If They Aren't Failing
“I think that they should acknowledge that the vast majority of what they work on is going to fail. And that if they're not failing, like, honestly, they're probably not doing their job well.”
George Bonaci Feb 28, 2025 ▶ 12:46 George Bonaci, VP of Growth @Ramp: How Ramp Became the Fastest Growing SaaS Company Ever |E1264 · 20VC with Harry Stebbings
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