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DTC brands

3 statements across 2 episodes · 1 bullish · 0 bearish · 3 people on the record · first statement Aug 6, 2018 by Nick Brown · across every show →

Everything said about DTC brands, oldest first

Aug 6, 2018
Insight
Brown: Celebrity backing takes a DTC brand from 0 to 2, not 2 to 10
“I mean, it takes you probably from zero to two. It puts you on the map. It gives you an early voice. It helps build a certain amount of traffic as a byproduct of you being someone that's searchable, that people care about, and that the press wants to write abo…”
Nick Brown Aug 6, 2018 ▶ 23:10 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
Aug 6, 2018 bullish
Opinion
Stebbings: Immensely bullish on celebrity-backed DTC brands for the next decade
“I mean, for me, I'm immensely, immensely bullish for the next 10 years on DTC brands built with the foundations of kind of celebrity distribution channels that they have existing.”
Harry Stebbings Aug 6, 2018 ▶ 23:59 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
Oct 1, 2018
Insight
Kaden: DTC brands should open physical stores only if customers demand it
“If customers are asking for in-person interaction and own retail, they should probably open physical stores. If they're not, they shouldn't.”
Rebecca Kaden Oct 1, 2018 ▶ 26:26 20VC: USV's Rebecca Kaden on Whether Venture Returns Can Be Made At Scale In Consumer Today & How To Navigate Consumer Investing In A World of Amazon
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