Descript

10 statements across 6 episodes · 2 bullish · 5 bearish · 3 people on the record · first statement Sep 7, 2022 by Harry Stebbings · said 117 times in 15 episodes since 2020 · across every show →

Mentions by year

brought up most by Harry Stebbings (85), Sandy Diao (20), Nabeel Hyatt (3), Mike Krieger (1), Jason Lemkin (1)

tap a year for its mentions
00302604202020212022202320242025episodesmentions
024202020212022202320242025episodes it came up in
007.52154202020212022202320242025episodesmentions per episode
2025 45 mentions in 4 episodes 11 per episode
2024 1 mention in 1 episode
2023 8 mentions in 4 episodes 2 per episode
2022 6 mentions in 2 episodes 3 per episode
2020 57 mentions in 4 episodes 14 per episode

every mention, scene by scene, with the transcript →

Everything said about Descript, oldest first

Sep 7, 2022 negative
Disclosure
Stebbings admits passing on early investments in Riverside and Descript
“I turned down Riverside. This company is fantastic. The product is amazing. What a mistake. I also turned down Descript, the editing tool, which Andreessen did.”
Harry Stebbings Sep 7, 2022 ▶ 39:15 Michael Mignano: How I Founded Anchor; Why TikTok could be a $2 TRILLION Company | 20VC #923 · 20VC with Harry Stebbings
May 22, 2023 negative
Disclosure
Stebbings: Passed on investing in Descript across every funding round
“I turned down to script, and I turned them also down every round.”
Harry Stebbings May 22, 2023 ▶ 42:48 Nico Wittenborn: Consumer Subscription Apps; Using Evolutionary Biology to Invest; Solo GP's | E1017 · 20VC with Harry Stebbings
Jun 26, 2023 negative
Disclosure
Stebbings passed on Riverside and Descript due to podcasting expert bias
“So I missed Riverside, which is a great, you know, podcasting tool. I missed Descript because I was like, I knew this better than anyone. I've done 3000 shows. Idiot expert.”
Harry Stebbings Jun 26, 2023 ▶ 1:19:39 Akin Babayigit: How Tripledot Studios Became #1 Fastest-Growing Company in Europe | E1030 · 20VC with Harry Stebbings
Sep 13, 2023 negative
Disclosure
Stebbings: Passing on Riverside and Descript were my biggest investment misses
“You've articulated why I've missed my biggest misses in investing, which is Riverside and it's Descript. And I miss them both because I said, the only thing creators care about is do you bring me more cash or more fans?”
Harry Stebbings Sep 13, 2023 ▶ 8:37 Suchit Dash: Scaling Dubsmash to 43M Users, Battling TikTok & Joining Reddit | E1060 · 20VC with Harry Stebbings
Mar 3, 2025 positive
Opinion
Krieger: Descript features some of the best product design in AI
“Descript, I think Descript is some of the best product design in AI, and, like, they've clearly put so much time into the workflow.”
Mike Krieger Mar 3, 2025 ▶ 40:23 Mike Krieger, Instagram CoFounder & Anthropic CPO: Where Will Value Be Created in an AI World?|E1265 · 20VC with Harry Stebbings
Oct 24, 2025 positive
Disclosure
Diao: Descript's self-serve affiliate program drove over 25% of new users
“Build Out Affiliates as a channel drove over 25% of the new users that we were getting in that entire year, and it was virtually self-service, right?”
Sandy Diao Oct 24, 2025 ▶ 25:09 20Growth: How to Build a Paid Marketing Machine: ROAS (Return on Ad Spend) 101 | The Rise of User Generated Content and How to Use It | TikTok Ads: Expectations vs. Reality | Hiring for Growth: When and Who with Sandy Diao
Oct 24, 2025 negative
Assertion Supported
Diao: Descript's web app launch unexpectedly tanked conversion and revenue
“Two years later, we have a web version of the app. I thought this is going to be our step function increase. Like we're just going to blow up user acquisition. Conversion rates are going to triple and I can just go on vacation after this because the growth tea…”
Sandy Diao Oct 24, 2025 ▶ 10:08 20Growth: How to Build a Paid Marketing Machine: ROAS (Return on Ad Spend) 101 | The Rise of User Generated Content and How to Use It | TikTok Ads: Expectations vs. Reality | Hiring for Growth: When and Who with Sandy Diao
Oct 24, 2025
Disclosure
Diao: Descript offered creators a 15% recurring commission on referred subscribers
“We want to incentivize you with a 15% recurring commission on paying subscribers that you refer to us, and you would be a lot more likely to put the link up front and center, right, because you get something positive out of it.”
Sandy Diao Oct 24, 2025 ▶ 24:09 20Growth: How to Build a Paid Marketing Machine: ROAS (Return on Ad Spend) 101 | The Rise of User Generated Content and How to Use It | TikTok Ads: Expectations vs. Reality | Hiring for Growth: When and Who with Sandy Diao
Oct 24, 2025
Disclosure
Diao: Descript spent six figures on a brand narrative video
“So for example, when Descript really decided we're going to go after the video editing market, we basically worked with a video production studio that, you know, six figure video that would essentially allow for us to retell the narrative of the brand.”
Sandy Diao Oct 24, 2025 ▶ 32:12 20Growth: How to Build a Paid Marketing Machine: ROAS (Return on Ad Spend) 101 | The Rise of User Generated Content and How to Use It | TikTok Ads: Expectations vs. Reality | Hiring for Growth: When and Who with Sandy Diao
Oct 24, 2025
What-if
Diao: Descript needed a broad content moat to rank for core keywords
“So with Descript, for example, we wouldn't have been able to rank for some of these video editing pages and some of these use cases and topics we cared about if we hadn't built that original topical moat in content Creation more broadly earlier on, right?”
Sandy Diao Oct 24, 2025 ▶ 31:30 20Growth: How to Build a Paid Marketing Machine: ROAS (Return on Ad Spend) 101 | The Rise of User Generated Content and How to Use It | TikTok Ads: Expectations vs. Reality | Hiring for Growth: When and Who with Sandy Diao
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