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customer development

2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement May 11, 2020 by Mike Maples · across every show →

Everything said about customer development, oldest first

May 11, 2020
Insight
Maples: Insight development requires getting out of the present
“If customer development is about getting out of the building, insight development is about getting out of the present, and it's about trying to put yourself into situations where you can live in the future and notice what's missing before other people notice”
Mike Maples May 11, 2020 ▶ 6:21 20VC: Floodgate's Mike Maples on 3 Key Breakthroughs Startups Experience in Success, The Rise of Angel and Operator Funds, Multi-Stage Funds Re-Entering Seed Investing and The Insight Development Framework
Aug 12, 2021
Insight
Miura-Ko: Customer development is hand-to-hand combat, not an intellectual exercise
“So a lot of people think customer development is like intellectual process. And in fact, it's hand to hand combat, right? You're trying to uncover secrets that other people may not know.”
Ann Miura-Ko Aug 12, 2021 ▶ 9:35 20VC: The Lyft Memo: Floodgate's Ann Miura Ko on Why Successful Seed Investing Is Not Investing In a Company But The Development of a Set of Secrets, Whether Capital Is a Defensible Moat Today &How Startups Should Approach Competition
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