Brex, every mention
45 scenes (2024), the whole family · ← back to Brex
tap a year for its mentions
every year 2024 anyone Harry Stebbings 831Sam Blond 44Jason Lemkin 31Pedro Franceschi 30Doug Adamic 15Henrique Dubugras 13Luke Harries 6Immad Akhund 5Ashley Kelly 5Matt Plank 3
Verbatim, from the transcripts: the passages where Brex comes up
Matt Plank, Rippling's CRO: How to Build an Enterprise Sales Machine | E1241 · 20VC with Harry Stebbings
- ▶ 16:44 Matt Plank We've got, like, 30 different products that we're playing, and so as we started to spin off different product suites, like we launched a finance suite to compete with your brexes and your ramps of the world.
- ▶ 51:37 Matt Plank Like, there's just an enormous, you've got all these IT companies, like, all the ramps and brexits of the world, like, it's a deeply competitive market, and when you go internationally, pretty much in every country, whether it's, you know,…
- ▶ 1:09:27 Matt Plank Like at one point we had reps who sold all of the products at Rippling, and when we finally got to a point where we launched our, you know, spend management suite, and I had a rep who had like their 12th product that was competing against…
Pedro Franceschi: What Brex Needs to do to be a Public Company | E1178 · 20VC with Harry Stebbings
- ▶ 3:18 Pedro Franceschi Brett's been through a lot the past three years, and the reality is it takes a level of fortitude and, and sort of a, uh, you know, like you have to design your life in many ways, especially outside of work, to endure the things that you…
- ▶ 10:25 Harry Stebbings Do you think that approach would have been possible with Brex? 5 times in the scene
- ▶ 12:47 Pedro Franceschi Uh, one is like, I think, you know, we made, we made a pretty big change, uh, early this year called Bryce three point O where we really, we basically changed the operating 6 times in the scene
- ▶ 17:40 Pedro Franceschi My bottleneck could be, well, I don't have, for example, Braxton, our bottleneck was, we didn't have an enterprise product, right? 3 times in the scene
- ▶ 21:26 Pedro Franceschi We're going to be great at serving enterprise customers, great at serving startups, and all these different customers are going to come to Brex and be like totally happy with, uh, with what we're offering. 3 times in the scene
- ▶ 23:56 Pedro Franceschi Um, and, and I think the founder is absolutely important to Brex. 3 times in the scene
- ▶ 25:07 Harry Stebbings And I think people criticize you as saying it's more towards free, uh, things, coupons, vouchers, incentive mechanisms, and not saving. 3 times in the scene
- ▶ 28:46 Harry Stebbings Beast do if he were running Brax? 9 times in the scene
- ▶ 33:54 Pedro Franceschi And, and one of the things that we did, uh, as part of Bracks three point O is that we said, we have a single roadmap now for the whole company.
- ▶ 36:14 Pedro Franceschi I, I, I agree when you truly change the way people think and you really put one Brex and like the collective of the company above their teams and you put the mechanism, which is really important, you put the mechanism that makes that…
- ▶ 37:19 Harry Stebbings What do you think needs to change within the brightest business for you to be a public company?
- ▶ 41:10 Pedro Franceschi Uh, Brex is not, I don't think Brex is a workflow platform. 6 times in the scene
- ▶ 44:08 Pedro Franceschi And they say, they come to Braxton, they say, hey, like, I, like, I am paying, a lot of our competitors come and say, oh, we don't charge for the software. 2 times in the scene
- ▶ 48:10 Pedro Franceschi Uh, and I think to, to, to realize the potential of Brex, uh, I think that's the best path.
- ▶ 49:56 Pedro Franceschi And yeah, maybe Brex is the, there is, there is this investor that, you know, didn't invest in Brex, but I actually know quite well that says that Brex is the last good fintech idea. 3 times in the scene
Ashley Kelly: The Playbook to Start and Scale Your SDR Team | E1162 · 20VC with Harry Stebbings
- ▶ 1:47 Ashley Kelly So, um, Lever, Brex, and now Ripley.
- ▶ 13:53 Ashley Kelly When I was at, when I was hired at Brex, I came in at the director level, but I would not suggest doing that for your first hire because you need someone that is going to be able to
- ▶ 27:31 Ashley Kelly The reason it worked at Brex was we were highly transactional. 3 times in the scene
Jason Lemkin: PluralSight S*** the Bed & The Next IPO Candidates | E1160 · 20VC with Harry Stebbings
- ▶ 1:15:31 Jason Lemkin Like in the old days, like we had such a great sales team, you know, Sam Blond, Sierra Brex, Jameson, who just left his SVV sales at Gong, so many folks, like most of those folks, I never even talked to them.
Sam Blond: Why Startups are Doing Outbound Wrong and How to Fix It | E1139 · 20VC with Harry Stebbings
- ▶ 0:53 Sam Blond Last time we did this was, I think, a month or so after I joined Brex in 2018.
- ▶ 4:01 Sam Blond Uh, now, like, I was able to perform within those businesses, and, you know, for context, we're talking about Echosign, Zenefits, and then Brex on the sales side.
- ▶ 5:36 Sam Blond At Zenefits and Brex, so much of the success of a really early stage company is predicated on, um, the, the founder, founder or founders, and their ambitions and aptitude to building a big business.
- ▶ 10:31 Sam Blond When I joined Brex, there were two successful sales reps.
- ▶ 12:06 Sam Blond If you're in a very transactional business like Rex was, Rex actually had tens of customers before bringing on their first sales rep. 2 times in the scene
- ▶ 16:32 Sam Blond Electronic signature, all-in-one, HR, Zinnovitz was a health insurance broker that had HR software, and Brex was credit cards, FinTech, bank account. 2 times in the scene
- ▶ 21:31 Sam Blond Um, taking Rex as an example, our first couple of sales folks before I had joined that came from our, our CFO at the time. 3 times in the scene
- ▶ 24:02 Harry Stebbings Yeah, Sam, sell me Brax, or sell me your prior company.
- ▶ 35:34 Sam Blond Did some consulting between Zenefits and Brex.
- ▶ 40:52 Sam Blond The thing that really differentiated Rex in the early days was the underwriting model where we used the cash balance to issue credit versus a personal guarantee from a founder based off of their personal credit. 6 times in the scene
- ▶ 43:30 Sam Blond I'll tell you a quick story about Brex.
- ▶ 48:13 Sam Blond So, you're sending an email to, let's use your example, the VP of HR at Brex, a twenty-two-year-old SDR, ten-person startup, it's the 12th email that they have received today, trying to pitch them on a payroll or whatever product they're…
- ▶ 50:25 Sam Blond At Brex, we started with personal networks, we moved to investor networks, we moved to YC companies, we moved to former YC companies, we then put billboards up all over San Francisco, and we targeted companies that were headquartered in…
- ▶ 51:31 Sam Blond And I've talked about, um, uh, a champagne campaign that I did at Brex where we sent founders a bottle of champagne early on, um, and, you know, congratulated them on a recent fundraise.
- ▶ 53:01 Harry Stebbings Like, if you are Brax, the LTV is much longer than I would imagine a people management solution, or maybe not, but other solutions which are just generally shorter.
- ▶ 57:52 Sam Blond I remember the first time we sponsored, uh, Saster at, um, Brex. 8 times in the scene
- ▶ 1:00:18 Sam Blond Rex, we went offline.
- ▶ 1:02:51 Sam Blond Okay, so, so the most successful campaign, and we'll not be Brex specific, the most successful campaign we did Brex was the billboards, and I think it's the type of thing where, you know, our mind share within our target buyer, 6 times in the scene
- ▶ 1:05:17 Sam Blond Rex is a corporate card, a credit card. 3 times in the scene
- ▶ 1:06:06 Sam Blond And so we opened a, uh, uh, in South park in San Francisco, we opened a Brex lounge on top of a South park cafe, which was a restaurant and Harry running a restaurant is hard.
- ▶ 1:11:20 Sam Blond Uh, we measured conversion rates at Brex.
- ▶ 1:13:11 Sam Blond One, it is around effort, um, and especially with remote companies, and I think that this is true with sales, and it's likely true beyond sales, where, you know, Harry, when I joined Brex in 2018, and we did this podcast, startups were… 2 times in the scene
Keith Rabois on Rejoining Khosla Ventures | E1102 · 20VC with Harry Stebbings
- ▶ 18:32 Keith Rabois Think that it might have been the most courageous investment I've made as a VC because everybody was so addicted to this Brex, you know, nonsense, um, and, you know, typically not the best strategy to fast follow, you know, another startup… 2 times in the scene