Doshi: Startups should commit to one North Star metric in six-month blocks
Suhail Doshi · Suhail Doshi - How to Measure Your Product · Y Combinator · Sep 12, 2018 · at 34:47
Mixpanel co-founder Suhail Doshi is advising founders during a Y Combinator Startup School lecture on establishing effective product measurement frameworks.
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“Pick one North Star metric, and I think, and a North Star metric I would choose in this case is like, what is a number that you're willing to bet the company on? Right? Like, if that number goes south, you deserve to die, and if that number goes up, you will, like, you will have, like, made a huge dent in the universe. Like, what is that metric? And I'm not saying you need to choose that metric forever, but choose it for six months.”
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