Epstein: The best landing page headlines come directly from user descriptions
Aaron Epstein · Stripe Head of Design Katie Dill Reviews Startup Websites · Y Combinator · Oct 1, 2024 · at 12:15
Aaron Epstein, Y Combinator Group Partner, reviews startup landing page copy alongside Stripe Head of Design Katie Dill.
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“I think a great way to figure out what should be your headline is to just ask your users, like, how would you describe our product? Because chances are the way your users think about your product and would describe it is the way that other users potentially would too.”
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