Doshi: Early startups should not optimize onboarding against fraud or spam
Suhail Doshi · Suhail Doshi - How to Measure Your Product · Y Combinator · Sep 12, 2018 · at 21:08
Mixpanel co-founder Suhail Doshi gives a Y Combinator Startup School lecture on onboarding metrics and conversion optimization.
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“You don't have lots of fraud problems. You don't have, you probably don't have a lot of people spamming your service. You probably don't have a lot of, like, fake actors in the system trying to sign up. So if you don't have those problems, don't optimize for them until you do.”
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