Paid referral schemes

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jan 6, 2024 by Tom Blomfield · across every show →

Everything said about Paid referral schemes, oldest first

Jan 6, 2024 neutral
Insight
Blomfield: Paid referral schemes are paid acquisition, not organic virality
“I would treat this as paid acquisition, actually. You're spending money to acquire customers, and if you stop spending, those customers won't appear.”
Tom Blomfield Jan 6, 2024 ▶ 5:15 Consumer Startup Metrics | Startup School · Y Combinator
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