hardware startup
also referred to as: hardware startups
4 statements across 4 episodes · 1 bullish · 1 bearish · 4 people on the record · first statement Sep 5, 2018 by Michael Seibel · across every show →
Everything said about hardware startup, oldest first
Sep 5, 2018 negative
Seibel: The top presale mistake is discounting below breakeven
“The number one mistake I see with presales is discounting. The number one mistake is that basically, especially hardware founders will misunderstand how much they need to charge so they don't lose money, and so their pre-sale becomes their death.”
Oct 12, 2018 positive
Migicovsky: Hand-assembling early hardware units limits catastrophic loss from manufacturing bugs
“It was a really good thing that we were making them one by one, or else we could have potentially made, like, hundreds with that same problem right at the beginning and had lost, you know, basically everything.”
Jan 26, 2022 neutral
Caldwell: Hardware startups should only crowdfund after shipping earlier versions
“I think best practices, if anyone here is doing a hardware startup think best practices. Is you don't do it at the earliest stages and you do it later when you have like V two V three and you're ready to manufacture at scale.”
Aug 13, 2024
Pei: Early hardware founders must act like Tim Cook, not Jony Ive
“I think for most people they should be 90% Tim Cook, if I'm honest, because survival is the name of the game for hardware. Only when you survive and you pick up in volumes, you pick up in When you pick up the volumes, you can get stronger engineering teams, yo…”