CAC payback period

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Aug 15, 2019 by Gustaf Alströmer · across every show →

Everything said about CAC payback period, oldest first

Aug 15, 2019 positive
Insight
Alströmer: Startups should target a one to three-month CAC payback period
“The best thing startups can do is don't wait eight months. Just have a much lower Like a much lower target on what your CAC is going to be. Maybe one month, two months, three months, first, first transaction, something like that.”
Gustaf Alströmer Aug 15, 2019 ▶ 30:02 Gustaf Alströmer - Growth for Startups · Y Combinator
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