B2B distribution
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Jun 25, 2026 by Kishore Biyani · across every show →
Everything said about B2B distribution, oldest first
Jun 25, 2026 negative
Biyani: Pure celebrity endorsements no longer work for direct-to-consumer brands
“Because the consumer is not looking at endorsement brands now anymore. Anybody who comes in, takes money, and endorses a brand, I don't think so that works anymore at what used to work earlier, but I'm told that still works in B to B. The dealers, distributors…”