Serial entrepreneur Aldo De Jong discusses differing cultural red lines in business and navigating conflicting moral frameworks with partners.
Disclosure
De Jong: Co-founder attempted hostile buyout at the eleventh hour
“And on the 11th hour, literally after they had their board meeting to decide on this, my co-founder said, Although, I don't know if I still want to do this. I don't think I want to go through with this deal, and as a matter of fact, surprise, surprise, I have …”
Opinion
De Jong: Zillow Promotes Agents with the Biggest Ad Spend, Not Best Quality
“On one hand, they live of advertising revenues, so this means that not the best real estate agents rise to the top, But those that have more money to spend on advertising.”
Insight
Aldo De Jong: Many entrepreneurs fail to separate personal identity from company
“I had made myself one in the same of my company. And that's what many entrepreneurs do. They don't realize that they are still a person separate from the company.”
Insight
De Jong: Firing underperforming staff is easier by assessing personal goal alignment
“And also with this, a conversation where you need to let go of somebody, where you need to fire somebody because they're not doing well and their role becomes so much easier because you start to talk about, Hey, what journey are you on? What are actually your …”
Disclosure
De Jong: Claro Partners ousted a co-founder who prioritized take-home pay
“So at some point with Cloud Partners, we actually had three co-founders, and one of those co-founders after a few months, we realized how different he was thinking about the business, because he would say, for every euro that we spend, We need to think that th…”
Assertion Supported
De Jong: Canada and Australia have the worst individual carbon footprints
“Basically, Canada is the worst offender in terms of carbon footprint per person that is influenced by the people themselves together with Australia, even ahead of the United States, and we always think about the United States as, oh, this big offender of clima…”