Ustinov: Answering Competitor Queries via Cursor Context Beats Delegating to Humans
Seva Ustinov · He Manages $100M in Ad Spend With a Trick Nobody Tried Yet · Nov 18, 2025 · at 20:15
Founder Seva Ustinov explains how he utilizes coding tool Cursor to read internal sales context and generate competitive positioning responses in minutes.
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“I asked my cursor to go read all of our emails with them, all of our call transcripts with them, go update that competitor analysis and come up with the answer. It did like a lengthy answer and I looked at it myself. I said, okay let's do a short version with just five bullet points, prioritize this, and this, and also at this point. And the whole process took like 10 minutes and I didn't have to write to anyone, have calls, have discussions, set tasks to do a competitive competitor analysis. it's, it was faster to answer myself with cursor with the right concept context than to delegate this task to someone else.”
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