Sekinger: Early-stage founders do not need expensive business plans to launch
Jeff Sekinger · You Can't Shoot a Cannon From a Canoe and He Proved It at $60M · Jul 23, 2024 · at 31:43
Jeff Sekinger, founder of ZeroPercent.com and Nerp, reflects on why his first startup writing business plans failed and how he pivoted into credit and funding.
0:00 / 0:20exact quote · 20.9s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“What I learned from the, you know, the business plan company that I started was people don't want a business plan. They want to be able to actually queue quickly. And they honestly don't really need a rock solid business plan to start either. They need some type of a plan definitely, but not like they're not going to pay when they haven't even made money. They're not going to pay 15 grand for a business plan.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Jeff Sekinger
Sekinger: Borrowers Need 21 Accounts for Perfect US Credit Score
“So you actually need to have 21 accounts to have a perfect credit score in the United States.”
Sekinger: Almost all billionaires built their wealth through private equity in private companies
“Pretty much almost every billionaire has been built through private equity, which is through their private company.”
Sekinger: Leveraging credit for cashflow-producing assets is the fastest way to scale
“That's how you can start and scale quickly is by leveraging your credit to invest in things that are going to produce cashflow.”
Sekinger: NERP will generate $50M to $60M in 2024
“We'll, we'll do somewhere between 50 and sixty million this year.”
Sekinger: Experiencing energy from opioids is a warning sign of addiction
“And I realized that the thing that you'll, you'll realize when you're going to be in trouble from opiates is when it actually gives you energy. So it actually gave me a bit more energy to in, in drive to want to do more things like lift more weights and work o…”