Bramlett: Loss-leader businesses must engineer reporting so sales teams see positive growth
Cody Bramlett · From $0 to Half a Million in 30 Days Without Running a Single Ad · Apr 30, 2024 · at 59:40
Cody Bramlett, founder of Science Natural Supplements, discusses team psychology and financial alignment across multi-division businesses.
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“Cause if you have a sales team and let's say the front end of the business, the loss loss leader, the sales team can't see zero dollars. They'll be depressed every day. A salesperson needs to see growth. They need to see sales dollars. You have to engineer it in a way that you're back in money pays back in. So the sales rep that is excited because they have a positive number they're attributing to increase their paycheck and also grow the business.”
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