Archibald: Proactively Mapping Phased Org Charts Prevents Reactive Agency Hiring
Jeff Archibald · He Sold His Agency Then Moved to a Mountain Town to Figure Out Who He Was · Nov 4, 2025 · at 24:38
Former agency founder Jeff Archibald discusses operational frameworks for growing and scaling service businesses effectively.
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“Agencies often just start hammering boards together when they're building their company. And so what we did that worked really well for us is we would like literally map out our version one, you know, the kind of scrappy startup sort of thing. And then we map out our version 1.5 and our version two, our version 2.5, our version three and scaling up, but not just like, Not only the roles and accountabilities for the firm, but also the financial side of it. So how many people in this development role? What's their billable time targets? What's your true salary? All that kind of stuff. What's our real shop rate? So you can figure out what the revenue and profitability potential of the company in each of those versions would kind of be. And then you can start to actually like work towards a vision of the company that Is five million instead of two, and it's, you know, you're following a plan as opposed to just randomly doing it.”
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