Itai Sadan, co-founder and CEO of website builder Duda, discusses how creators are integrating AI tools into modern site-building workflows.
Opinion
Sadan: Purely LLM-Generated Content Cannot Compete With Unique Human Creations
“Just regurgitating content that is already out there and, you know, that's kind of what typically LLMs do and, you know, they don't create unique content. They just kind of read the content that is out there and kind of repurpose it for you in the prompt. I th…”
Assertion Supported
Sadan: Website Traffic Is Shifting From Google Search to AI Chat Platforms
“Historically, when we talked about SEO of website, of how websites are being found, SEO was kind of equal to Google, but that world is shifting and we're seeing The increase of traffic from some of these chat platforms, because people are now not just going to…”
Insight
Sadan: Humans Are Still Needed to Create Unique, Trustworthy Content Over AI
“So it's not about just adding more content to your website or having AI just spit out more content than adding those. It's really thinking about You know, how do you, how is your content relevant coming from a trust? How is that content trustworthy? Is it uniq…”
Prediction Not checkable as stated
Sadan: Future Web Design Will Blend Voice, Chat, and Visual Interfaces
“I don't think there's going to be just one interface. I think it's just going to be a combination of these interfaces. And people will default to what is most comfortable. So maybe voice is kind of will take over as kind of that initial interface to get a lot …”
Insight
Sadan: Companies Miss Market Shifts Because Customer Loss Starts Gradually, Then Accelerates
“Many times like companies I think are too slow to respond to these changes. And as I said, the changes initially, it's slow. It's a customer here. It's a customer there. And then it's kind of all of a sudden. And if you haven't, Built the right product or have…”
Assertion Not checkable as stated
Sadan: 50% of Duda's users were agencies outgrowing single SMBs
“We looked at our user base and about 50% were small businesses, but the other 50% were these web designers, digital marketers, agencies building websites on behalf of small businesses. And they, like, the data showed us that they were growing faster for us tha…”