iOS 14.5
part of IOS
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Apr 16, 2024 by Sam Sherman · across every show →
Everything said about iOS 14.5, oldest first
Apr 16, 2024 positive
Sherman: Broad targeting now outperforms granular audience targeting on Meta and Google
“Facebook posts iOS, 14.5 and for privacy concerns, kind of for broad is better in a simple, simple way. You set up campaigns where you're targeting the entire country and optimizing towards conversions. Similar with Google where you used to have pinpoint keywo…”