hyper-personalization
also referred to as: hyper personalization
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Feb 24, 2021 by Allison Hartsoe · across every show →
Everything said about hyper-personalization, oldest first
Feb 24, 2021 bullish
Hartsoe: Marketing AI will shift from demographic clustering to individual modeling
“Where I think we eventually go is. A layer of hyper personalization, and that reflects each person is their own model. It's their own trend line, their own set of activities, and what is normal for them may or may not fall into a broader cluster. But this age …”