The Ledger
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South African VCs mostly target post-revenue Series A deals over seed
“I think you find that a lot of a lot of players in the venture space in South Africa are looking for post-revenue opportunities, you know, typically series A.”
Sortd plans to monetize through industry-specific workflow power packs
“What we want to do to monetize it eventually is we're going to roll out different power packs for specific industries.”
Sortd has self-invested $500K to $600K into the product
“So we've probably put in about in the region of 506 100,000 dollars, I would say.”
Sortd's 200,000-user acquisition has been entirely organic
“All of our traffic has been organic, and all of our acquisition has come from user referral, things like Product Hunt, Lifehacker”
Sortd is building a Slack product to capture shifting internal communications
“We're actually building a Slack product as well, because we found that a lot of internal communication within organizations is shifting that way.”
Sortd is self-funded by an affiliated mobile content annuity business
“So there's another three developers on a different business, which is really a low maintenance annuity business in the mobile content space. And that is really actually what funds the development and growth of Sorted.”