The Ledger
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Olson: Pendo and Intercom don't compete; Intercom targets Zendesk
“I see them trying to disrupt the support tools like Zendesk and Freshdesk more so than attacking Pendo. So I think there's plenty of room in the market for Intercom and Pendo to coexist. So I don't actually see them as competitive at all.”
How Pendo positions its in-app messaging against Intercom
“I think intercoms focuses more around being a next generation communication platform. Think of our in-app messaging more like campaigns, like let's launch a campaign to do guided tour when you log in. So onboarding, new feature announcements, those sorts of th…”