The Ledger
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Mailtag Bases Valuation on Free Installs and Users, Not Revenue
“So valuation is based on a number of installs that we have and the number of users that we have right now. So that's our source of evaluation.”
Kale Values Mailtag Between $1M and $2M Despite $4.5K MRR
“We value it between around let's say one to two million dollars.”
Paid Ads Cannot Justify Mailtag's $7 Monthly Subscription Price
“We tried running a few digital ad campaigns like a Google AdWords or Facebook in the past, but that, that's been not much efficient, and it doesn't justify the seven dollar per month cost to acquire the user because the conversion to the different sort of an a…”
Mailtag has eight team members split between India and Arizona
“Now we have a team of a eight people with us working on this product. Most of my team is split between Pune, India and Phoenix Arizona.”
Kale: Mailtag bootstrapped with $250K in founder capital
“We bootstrap it with a seed capital. We put our own capital around two 50 K”
Kale: Mailtag will soon reach $100K in ARR
“We will be soon reaching our revenue annual recurring revenue of a hundred K.”
Kale: Mailtag generates around $4,500 per month in revenue
“So we are doing around, right now, we are doing around 4500 per month.”