The Ledger
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Rasheta: iStabilizer sold nearly 1,000 $350 gimbals in 48 hours after CBS feature
“Close to a thousand.”
Rasheta: iStabilizer's $350 gimbal costs $160 landed with shipping
“All set and done with shipping, it's about a 160 dollars.”
Rasheta: Retailers like Walmart typically demand 60% off MSRP
“Cause we have to factor in like typically a reseller like Walmart, for example, takes 60% off of the top. So off of MSRP.”
Rasheta: B&H Photo buys iStabilizer's gimbal at $240 wholesale
“B&H Photo does pretty well with it, and they pay two, they pay 2:40 for it.”