The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 4 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Marketing teams neglect organic acquisition once paid channels are introduced
“Once you allow your marketing team to start using paid marketing as a channel, you will watch them spend all of their time optimizing that paid channel. And almost no time optimizing on organic.”
Fintech LTV must use gross margin, not gross payment volume
“Essentially in our business, because we're paying out to Visa and MasterCard and Amex on our payments revenue,
It's important to not look at the gross revenue, but instead to the net, right?
And to like take lifetime times by your net revenue to get a true vie…”