The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 8 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Contradicted
Adams: Elite Daily generated around $20M in revenue in 2015
“It would be around twenty million.”
Gerard Adams Apr 6, 2016 ▶ 3:46 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Disclosure
Adams: Elite Daily started off paying writers $20 to $25 per article
“We started off with paying people like 25 dollars, 20, 25 dollars, you know, to write articles.”
Gerard Adams Apr 6, 2016 ▶ 11:50 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Disclosure
Adams: Elite Daily initially bought traffic and boosted Facebook posts
“Initially, yeah, we did have services to help us boost traffic. We used Facebook, you know, boosting articles, and we did spend money on, on figuring out how to also get traffic to this site quickly.”
Gerard Adams Apr 6, 2016 ▶ 13:56 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Assertion Not checkable as stated
Adams' marketing agency hit $10M annual revenue with five people
“I actually got up to ten million dollars a year in revenue with like a small team of like five of us by the time I was 24.”
Gerard Adams Apr 6, 2016 ▶ 2:29 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Assertion Partly supported
Adams: Elite Daily reached 80M monthly unique visitors when acquired
“Well, at the time that we sold it, we were at eighty million unique visitors.”
Gerard Adams Apr 6, 2016 ▶ 7:23 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Disclosure
Adams: Elite Daily Was Bootstrapped with Around $60,000 Initial Capital
“The total capital like bootstrapped was around 60,000.”
Gerard Adams Apr 6, 2016 ▶ 8:40 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Disclosure
Adams: Elite Daily's early Fiat native ad deal was around $20K
“So that was a smaller deal. I believe that deal thinking back was around 20,000.”
Gerard Adams Apr 6, 2016 ▶ 6:56 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
Assertion Partly supported
Adams: Elite Daily Had 65 Employees at Acquisition, Now Over 200
“You know, at the time we're now over 200 employees at the time of the sale was around 65 employees.”
Gerard Adams Apr 6, 2016 ▶ 7:56 0 to 80m Monthly Unique Website Views and Millions in Revenue by 31 with Gerard Adams of Elite Daily EP 228
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