The Ledger
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Styla Generates 97% of Revenue From Pure SaaS Subscriptions
“Well, we have a very, very small portion of professional services, but it's 90 seven percent SaaS technologies. That's revenue.”
Styla Customers Pay an Average of $3,000 Per Month
“Let's say at 3000. So it ranges from around a thousand to now with our latest product line that we launched up to 25,000 a month. So that's a pretty huge range. Yeah. But on average, 3000.”
Riedel: Styla grew revenue from $2M to roughly $3.5M ARR
“Around two million. So we, Grew over the last month from around two million to 3.5 roughly now and a bit of a slow start into the last year, but we're pretty happy with where we are now.”
Styla Spends $15K-$20K Per Trade Show, Closing At Least One Deal
“It's probably 15 15,000 to 20,000 a month 20,000 per trade show, and well, we usually get at least one deal out of a trade show”
Styla's Customer Acquisition Cost is Roughly $25,000
“And the customer acquisition cost, well, it's a bit higher because we have some other channels. It's around 25,000.”
Riedel: Styla had roughly 2.5% monthly net negative churn
“Last last six months it was probably 2.5 negative per month.”
Riedel: Styla gross churn averaged around 1.3% monthly last year
“Gross churn on average was around 1.3 last year.”