The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 5 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Berry: TripleLift did just under $100M revenue in 2017 and was profitable
“The company did just under a hundred million last year. In revenue, we were profitable.”
TripleLift accepted a lower valuation to keep deal terms and board clean.
“So we took less than we could have, and we also took it at a lower evaluation than we could have because we wanted to keep the terms as simple as we could. So we have a very clean cap table, very clean terms. And a very straightforward board relationship.”
Berry: Two-thirds of TripleLift's revenue comes from programmatic business
“Probably about two thirds of that came through the programmatic business. Most of the rest came from the PMP business. And then. Oh, I'm sorry. Private marketplace. And then a relatively small percent came through the ad server”