The Ledger
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Black: Finding non-Chinese suppliers is the hardest barrier for creators
“The hardest part is finding a supplier or a manufacturer that actually one wants to work with you and two can actually make your product and three can Is not in China.”
Black: Complex supplier marketplaces cannot be bootstrapped
“A product where you need to grow really fast and there's going to be a clear winner in the market, and you need a lot of money to get there really fast is a venture-scale business, and that's where Cobalt fits. To get all of those suppliers onboarded and to bu…”
Black: Maximizing investor value is more important than preserving founder equity
“I'm personally not focused on preserving my equity and then actually I'm doing the opposite. I'm focused on creating as much value for my investors as possible.”
Black: Cobalt has over 2,500 suppliers on its platform
“Well, we have, so we have over 2500 suppliers in the platform.”
Black: Cobalt enables custom creator product runs as low as 25 units
“Our low, low MOQs are, you know, to the order of 25, right? You want to do a custom CBD bath bomb? You can do 25. At, you know, seven 50 a bath bomb. It's completely drop ship end to end fulfillment.”
Black: Cobalt has 177 creator customers with 36% repeat launch rate
“So we've done 177 customers that have launched their first product. 36% of them have launched a second product. And of that 36%, another 80% have done three or more.”