The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 6 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Dane Maxwell: Software succeeds by improving existing behaviors, not modifying habits
“And that if you get the idea really solid and sound, meaning it's not modifying someone's behavior, they're currently looking for a solution, they're currently doing that thing without, without the product itself. And so not like, you know, like a Nordic track…”
Dane Maxwell Jun 3, 2020 ▶ 3:46 11 SaaS Companies, Dane Takes Paperless Pipeline to $2m Revenues, Launches Start From Zero Framework
Insight
Dane Maxwell advises finding SaaS ideas by asking what software frustrates professionals
“You could send someone cold. It's like, Hey, I'm looking to build software for your industry. And I'm just looking to know what software do you use right now? That makes you want to throw your computer out the window.”
Dane Maxwell Jun 3, 2020 ▶ 4:57 11 SaaS Companies, Dane Takes Paperless Pipeline to $2m Revenues, Launches Start From Zero Framework
Insight
Dane Maxwell: Asking businesses how they use Excel reveals new software opportunities
“What do you use Microsoft Excel for in your business? Cause whatever using Excel for, you can find solutions to.”
Dane Maxwell Jun 3, 2020 ▶ 7:28 11 SaaS Companies, Dane Takes Paperless Pipeline to $2m Revenues, Launches Start From Zero Framework
Insight
Dane Maxwell says beginner entrepreneurs obsess over mechanisms, not customer outcomes
“The fundamentals of a business, as you know, as many know, is a customer that uses a mechanism to get a result. That's really a business in a nutshell. A customer that uses a mechanism to get a result. New people that are looking to start a business obsess abo…”
Dane Maxwell Jun 3, 2020 ▶ 14:25 11 SaaS Companies, Dane Takes Paperless Pipeline to $2m Revenues, Launches Start From Zero Framework
Insight
Dane Maxwell advises founders to hire developers directly from open-source communities
“I recommend hiring, for if you're hiring software, you want to hire open source. You want to hire the best open source developers you can find. These guys love coding for the passion of it, and you see, you go to open source communities, and you find these guy…”
Dane Maxwell Jun 3, 2020 ▶ 21:16 11 SaaS Companies, Dane Takes Paperless Pipeline to $2m Revenues, Launches Start From Zero Framework
Insight
Maxwell: Founders struggle to find problems when they push personal agendas
“People tend to get stuck for extended periods of time on finding a painful problem to solve. That's this, that's like, so, you know, people are sometimes will take four or five, six months just to find a single painful problem to solve. And the reason it takes…”
Dane Maxwell Feb 24, 2016 ▶ 5:41 Under 30, Made $5m, Tells Me He Loves Me Dane Maxwell Ep 2
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