The Ledger
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Kuper: Average customer uses Performance Livestock Analytics 4 to 5 hours daily
“Our average customer used the platform four to five hours a day.”
Kuper: Performance Livestock Analytics will not adopt usage-based pricing near term
“We don't have any plans within the near term to actually increase that pricing based on a per head or the amount of ingredients that are being fed through it.”
Kuper: Livestock accounts for 40% of global agricultural GDP
“It's 40% of the agricultural GDP in the world is through livestock.”
Kuper: Performance Livestock Analytics has 850 customers paying $150 monthly
“So we have about 850 customers that individually subscribe to 150 dollars a month, and then we have several enterprise agreements.”
Kuper: Performance Livestock Analytics generated $7,000 per month a year ago
“We were right at let's see here. It was right at 7000 a month.”
Kuper: Performance Livestock raised $500k SAFE and $2.25M equity round
“And then we did a about a 500,000 dollar safe note with some friends and family, angel investors within that safe structure. And then we just did a two and a quarter million dollar equity round.”
Kuper: Performance Livestock Analytics has churned only three out of 850 customers
“Our churn over 850 customers has been three customers.”
Kuper: Performance Livestock Analytics' CAC is about two months of subscription
“So we figure our cost of customer acquisition is about two, two months of subscription.”