Kuper: Performance Livestock Analytics' CAC is about two months of subscription
Dane Kuper · 1676 Why 850 Farmers Pay Him $127k/mo To Manage Livestock Feeding · Feb 25, 2020 · at 14:27
Dane Kuper, co-founder of Performance Livestock Analytics, discusses customer acquisition unit economics for the agtech SaaS platform.
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“So we figure our cost of customer acquisition is about two, two months of subscription.”
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More from Dane Kuper
Kuper: Average customer uses Performance Livestock Analytics 4 to 5 hours daily
“Our average customer used the platform four to five hours a day.”
Kuper: Performance Livestock Analytics will not adopt usage-based pricing near term
“We don't have any plans within the near term to actually increase that pricing based on a per head or the amount of ingredients that are being fed through it.”
Kuper: Livestock accounts for 40% of global agricultural GDP
“It's 40% of the agricultural GDP in the world is through livestock.”